Top Food Startups in Indonesia

In the bustling landscape of Indonesia’s culinary scene, a wave of innovation has swept through with the emergence of numerous food startups. These startups, fueled by creativity and driven by passion, are reshaping the way people perceive and experience food. From healthy alternatives to fusion delights, each startup brings a unique flavor to the table, catering to diverse tastes and preferences. Let’s delve into the vibrant world of food startups in Indonesia and explore the stories behind their remarkable journey.

Disclaimer: The companies mentioned below are examples. The order of writing and the selection of companies do not indicate any ranking or other classification.

1. Daily Box
   

   

   Daily Box, a multi-brand online restaurant platform, spearheaded by Kelvin Subowo in 2018, has rapidly gained prominence in Indonesia’s culinary landscape. Initially operating in 15 locations in Jakarta, the company’s footprint now extends to 120 store locations across 10 cities, including Sumatra, Bali, and Kalimantan.

   Collaborating with renowned chefs like Chef Juna Rorimpandey and Chef Renatta Moeloek, Daily Box offers a diverse array of affordable and delicious home-cooked meals tailored to the Indonesian palate.

   Also read: BPOM Indonesia Food Regulation: Ensuring Safety and Quality

2. Greenly
   

   Greenly, a startup focused on healthy food, secured initial funding in February 2020. With its flagship menu item, the Taco Loco Wrap, Greenly expanded its business beyond Surabaya, leveraging technology to develop healthy food products.

   Founded by Edrick Joe and Liana Gonta, Greenly aims to promote a healthy lifestyle while catering to the wider community, inspiring individuals to make mindful dietary choices.

3. Hangry
   

   Hangry, founded in 2019 by Abraham Viktor, Robin Tan, and Andreas Resha, embraces the concept of a cloud kitchen, offering a diverse range of brands such as Moon Chicken, San Gyu, and Ayam Koplo at affordable prices.

   Despite facing challenges during the pandemic, Hangry persevered and experienced exponential growth, opening more than 35 outlets and envisioning global culinary company status by 2030.

4. Yummy Corp
   

   Yummy Corp, with its application Yummybox, secured a venture capital investment of US$7.75 million, strengthening its position in the catering industry and acquiring Berrykitchen to expand its services.

   With backing from Sinarmas Digital Ventures and Intudo Ventures, Yummy Corp aims to enhance its services and products, catering to a broader audience and solidifying its status as a successful food startup.

   Also read: How to Open a Restaurant Business in Bali?

5. Lemonilo
   

   

   Founded in 2016 by Shinta Nurfauzia, Ronald Wijaya, and Johannes Ardiant, Lemonilo utilizes its platform to distribute over 40 types of healthy food products, aiming to provide access to a healthier lifestyle.

   With plans to expand to international markets like Malaysia and Singapore, Lemonilo seeks to broaden its impact, offering healthier alternatives beyond Indonesian borders.

6. Kulina
   

   Kulina, founded during the COVID-19 pandemic, simplifies the culinary process for home cooks and street culinary artists, offering a wide range of menus and delivery options.

   By managing logistics and payments, Kulina empowers culinary entrepreneurs to focus on food preparation, fostering a vibrant culinary ecosystem.

7. Legit Group
   

   Founded in 2021 by Sumarno Ngadiman, Monica Evanti, and Asrul Abraham Hendrata, Legit Group aims to become a leader in F&B delivery services in Southeast Asia, with plans for extensive brand expansion and distribution network growth.

   Despite being a relatively new player, Legit Group’s strategic vision and rapid expansion demonstrate its potential to leave a lasting impact on the food startup landscape.

Also read: Health and Food Supplement Registration in Indonesia

In conclusion, the burgeoning food startup scene in Indonesia reflects a convergence of culinary creativity, entrepreneurial spirit, and technological innovation. These startups not only offer delightful gastronomic experiences but also contribute to the cultural richness and economic vitality of the nation. As they continue to innovate and expand, they pave the way for a vibrant culinary future in Indonesia and beyond.

Start Your Food Company in Indonesia

Having learned the list above, are you now prepared to establish your own startup in Indonesia?

However, the process of establishing a business in Indonesia involves several steps, including business registration, obtaining necessary licenses and permits, and complying with local regulations. To simplify the process and ensure compliance, it is advisable to seek professional assistance.

InvestinAsia is among the companies that specialize in aiding you with Indonesia company registration. We boast a team of seasoned experts who can guide you throughout the process.

• PMA / Foreign Company Registration in Indonesia
• Set Up Indonesian PT PMDN
• Indonesia representative office registration
• Virtual office setup in Indonesia
• Business registration number in Indonesia
• Indonesian Business Licenses
• Indonesia Trademark Registration

If you are interested in starting a startup in Indonesia, you can start by checking InvestinAsia’s F&B Business Launch page for more information.